Yotam Liel

Yotam Liel

Tel Aviv University, Research Scientist

Yotam Liel

Yotam Liel is a PhD candidate and a lecturer at Tel Aviv University. His research interests focus on studying human behavior in digital environments, ranging from online content consumption to Human-AI interaction and conformity to algorithmic advice. His research has won several awards. Prior to his PhD studies, he worked as a product manager and head of digital in several start-up companies.

Sharing Funds - Sharing Values? - Web Monetization as a catalyst for social change

What are the effects of online content monetization models on users' behavior and content consumption choices? Does users' awareness that their browsing time actively funds creators make them become more socially aware consumers? And how might Web Monetization help grassroots initiatives and activists who struggle with “converting” users from clicks to monetary support for their content and causes…